Join us as we talk with former CEO and CFO Eric Wingerter who has led over 20 M&A transactions. His servant leadership model VERITAS is transformative.
From Eric:
“Like trying to steer a ship without a rudder, leading a company without a clearly articulated vision will eventually lead to aimless wanderings or more disastrous results. A clear vision of why your company exists and what your company intends to do to achieve that why will help to ensure alignment throughout the organization and help articulate your mission to your customers and other external stakeholders.
The importance of vision cannot be understated, however, having a set of core values to direct how the company will operate in carrying out its mission is equally important. While the vision sets the course for the company, the core values form the cultural environment that ensures the Company will stay on course.
Staying on course takes both passion and purpose, and the core values of the company must address both of these in order to be effective. I like to say that the “head” and the “heart” of your company must be aligned and your core values set the framework for this alignment. Oftentimes I see companies emphasizing more head values or more heart values. But like a good marriage, balancing the head and the heart values is the key to a lasting, fulfilling and successful venture.”
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