David Cusimano - Emerge Dynamics

Episode 62: How Prepared Do I Need To Be To Run A Business That Emerges From The Competition?

David and Eric discuss that the myriad of external risks that business owners face and how to balance insurance and cash reserves with risks the business takes. They look through the lens of the preparedness chapter of Q Source which is the leadership book of F3 Nation. https://f3nation.com/q/ There are expected circumstances we need to…

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Episode 62: Keep Your Planning Flexible and Nimble (and be careful about rewarding your employees financially for hitting budget)

In today’s podcast episode, we’re going deep into the complex world of corporate finance and budgeting as we face the economic uncertainties of 2024. We’ll explore the various challenges and considerations that business owners and managers must contend with in this volatile economic landscape. The recent announcement from FedEx about an expected slowdown really caught…

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Episode 61: Stop Lead Generating, Start Building Influence

Eric and David wrap up a mini series on sales by discussing non-manipulative selling and concepts from the book Find Your Six: Stop Lead Generating, Start Building Influence by Patrick Kilner. They discuss the importance of authentic relationship and of creating value for clients. They also discuss how this factors into the valuation of your…

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Episode 60: Driving Salesforce Effectiveness – Don’t Lose Sight of the Mission and Purpose of Your Business

In this episode, David and Eric discuss the current drop in consumer sales across the country. They remind us to focus on not just selling “widgets”, but to go deeper and to demonstrate to customers how your business or product can improve their lives. David and Eric also share tips for monitoring monthly sales goals…

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Episode 59: How to Forecast Seasonality…and…Does Shadowstats.com Give a Better View of Inflation Than the CPI?

In this episode, David and Eric discuss how to incorporate seasonality into your revenue forecast. They give reasons why you should do this and a practical guide on how to do it. They also discuss the September CPI and question its accuracy in tracking how expensive American life has become. They look at www.shadowstats.com as…

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Episode 57: The Single Metric That Tells the Health of Your Business

In this episode, we discuss the EVA metric which includes the opportunity cost of running your business. Many business owners think that positive net income means that their business is doing well, but is your business creating more value than it’s costing? EVA = NOPAT – (WACC * capital invested)         forsook [fawr-sook] verb –…

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Episode 56: Does Your Business Scenario Planning Include the Inverted Yield Curve and the SLOOS Report? It Should.

In this episode, we look at current and historical data from the Federal Reserve and discuss what the inverted yield curve tells us about the state of our economy. The SLOOS Report is a quarterly survey of senior loan officers of banks. According to their date, over 50% of banks are seeing a decline in…

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Episode 55: Declaring Victory in Your Turnaround – The Stabilization Phase

In the final episode of a three-part series on turning your business around, we discuss ways to use the changes you’ve made to return to being profitable again. It is important to pay attention to the new control systems that have been put in place so that you don’t end up back in the same…

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Episode 54: Emergency Action- What To Do When You’re Running Out of Cash

In this episode, we discuss step 2 of the 5 stages of a turnaround, the emergency action stage. We give several practical actions that you’ll need to take in order to get your business through to the next step. It’s all about cash. And you’ll need to map how it comes in and goes out…

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