On this episode of Emerge Dynamics we’re joined by guest Ladi Franklin. Not only is this woman doing amazing things for the businesses she works with, but she has also been working on the value-builder drivers in a culturally different space. She’s proving these principles are globally applicable.

Originally from Nigeria, Ladi has been living in Trinidad and Tobago since 2000. She’s currently working with the Network of Christians in Business (NCB) (https://ncbtt.org/) as their Executive Director and Coordinator. This platform supports Christian entrepreneurs across industries. She’s well-versed in working with small to medium-sized businesses.

She’s been incorporating the value-builder drivers into her work with these businesses for over a year now, both inside and outside of the NCB platform. This has been most helpful for businesses who are in a growth phase. These are businesses who have developed a profitable structure, but they need a new strategy in order to reach new heights.

Some of these businesses are also dealing with high competition and aren’t equipped with the strategies to separate themselves apart. Ladi has been using specific principles, such as monopoly control, to build a significant competitive advantage. Hub and spoke has also been a powerful tool for clients to reinforce their business growth.

One distinct cultural difference is the approach of teaching these value-building strategies. In Trinidad and Tobago, business owners focus less on the end goal of selling their businesses because it’s not as common of a practice as it is in other places. It’s more about supporting growth in key areas to give these business owners more opportunities and creating awareness around their options.